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June 4, 2020

Traditional vs. digital outdoor advertising

Outdoor advertising is a traditional form of offline advertising that advertises to mass audiences targeting pedestrians and drivers with large format billboards. Billboards have types that vary in shape and size and are located alongside busy roads, highways and suburbs depending on their visual field. Starting from the early 19th […]
February 8, 2018

It’s 2020 & Outdoor Advertising is here to stay

The truth is quite simple. Outdoor advertising is home to some of the most vibrant and notable marketing campaigns seen to date. Even with the abundance of various other mediums for traditional advertising the world has seen, one has to agree that outdoor has the ability to surpass all the […]